Malcolm Simmonds

J.R. Simplot Company

IF Makers Series

Malcolm credits his success to getting out in the field and remaining customer-focused. One the best parts of his job is interacting with customers and finding out how they adapt in the ever-changing foodservice landscape. Get to know him.

Larry Oberkfell

IFMA

IF Makers Series

A seasoned food industry executive with more than 30 years experience working for Anchor Foods, The Schwan Food Company, Orval Kent, Rich Products and IFMA, Larry is a high-energy slayer of comfort zones-approaching every challenge with an open mind and a smile. Get to know him.

Kent Walrack

Lyons Magnus

IF Makers Series

Kent has a keen understanding of teamwork and loyalty after spending nearly 30 years working his way up through Lyons Magnus. He takes great pride in being part of a dedicated core management team and cultivating talent throughout the organization. Get to know him.

Kristin Bird

Sara Lee Foodservice - Division of Hillshire Brands

IF Makers Series

Kristin leads the field selling organization, customer and segment marketing, culinary and training at Sara Lee Foodservice. What's more, she is active throughout the industry, including her role in supporting the development of foodservice category management. Get to know her.

 

Elisa Giusti

Maple Leaf Bakery

IF Makers Series

Elisa Giusti has a passion that echoes throughout her work. No challenge is too large. Simply tell her something can't be done, and she'll make it her mission to overcome. Pay attention to what she has to say, we'll be seeing much more from the likes of her. Get to know her.

Bidding Open for Sixth Annual Educational Foundation Silent Auction

Bidding is now open. Don't wait until you get to Presidents Conference, bid now! Every dollar  raised goes directly toward a scholarship.

Wally Doolin to Moderate Panel at Presidents Conference, Top Operators to Offer Reactions to Conference Insights

Occasions that drive consumer choice, retaining quality employees and capital investment are areas of focus to the benefit of the foodservice industry. These insights, and others, are the subject of a recent article penned by TDn2K Chairman and Founder Wally Doolin. He will be addressing similar issues as moderator of the Closing Keynote Panel at Presidents Conference, which features executives from top operator brands and their reactions to insights conveyed during the conference. 

Future of Foodservice Student Spotlight: Kyle Clark

IFMA's Educational Foundation promotes the next generation of foodservice leaders. Learn how one student is using his foodservice stipend to further his studies in Food Science.

Key Challenges Uncovered through Category Management Pilot Programs

For the last several months, four manufacturer and distributor teams have been engaging in a pilot program testing the 8-step Full Plate™ Category Management process. The teams are currently activating their completed category plans, which has introduced common challenges and solutions needed to generate optimal results.  

CSM Bakery Products Commits to Full Plate™ Category Management Training and Certification Program

In 2013, IFMA and The Partnering Group (TPG) launched its Full Plate™ process, developing a best practice framework in Category Management for the foodservice industry.   IFMA staff sat down with Marla Cushing, Director of Marketing at CSM, to discuss how the organization has implemented the Full Plate™ process and how Category Management Training and Certification has helped the organization. 

28 Occasion Series: #17 Impressing Someone

Do you know your foodservice  occasions? Through the Consumer Planning Program (CPP), IFMA and Datassential have defined the 28  occasions that motivate consumer choice away-from-home; these  occasions are the "why" behind the "what".  Occasions impact both where people choose...

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Nov 02

Presidents Conference

Presidents Conference is the place "Where Leaders Meet." IFMA and IFDA come together to co-host this premier, top-to-top forum for senior-level operators, distributors and manufacturers.

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