You are pending registration until you click 'Proceed to Checkout' and complete your registration. 

Webinar: Leverage Data for B2B Foodservice Growth

Webinar: Leverage Data for B2B Foodservice Growth
In today’s competitive food-away-from-home industry, data-driven marketing is essential for driving growth and making informed business decisions.

Join IFMA The Food Away from Home Association and digital marketing experts Lisa Aiello and Rachel Surdi, from The Martin Group, as they discuss how B2B foodservice leaders can harness data and analytics to enhance their marketing strategies. In this webinar, you’ll learn how to:


1. Identify and analyze the right audience data to improve targeting and engagement.

2. Establish key performance indicators (KPIs) and benchmarks to measure success.

3. Use AI, machine learning, and analytics tools to optimize marketing campaigns.

Don't miss this opportunity to refine your marketing strategy with actionable insights for continual business growth. Upon completion of your registration you will receive two confirmation emails. One from IFMA and another from GoToWebinar, our webinar platform that will contain the link for the webinar. 
When
3/12/2025 11:00 AM - 12:00 PM
Sign in or create an account to register Registration ends 3/12/2025 11:00 AM (Central Daylight Time)
My registration status: Not registered
Registration FAQ
Who Can Register? This event is open to all IFMA members and non-members. 

Sign In- Please sign in to the website. Your username is your email address. After signing in, complete your registration by proceeding to checking out and submitting your order. You may register other individuals at your company if they are on your company roster using the "Register Someone Else" button.

Don't have an account? - IFMA Member Company: If you work for an IFMA member company but don’t have a login, contact your company administrator to be added to the IFMA roster. 

Don't have an account? - Non-Member: If your company is not an IFMA member, you can create a free non-member account.

Email Confirmations- After you register you will receive two emails. One from IFMA confirming your order and one from GoToWebinar our webinar platform. The GoToWebinar email will contain the link to access the webinar.

Questions? For assistance with the registration process, contact Christopher Hurst, Director of IT, at chris@ifmaworld.com.